Everything You Need to Know About Sponsored Jobs

Business woman working on laptop computer at office.

Whether it’s finding our first job, looking for the next step in our career, or just being curious about what other roles are out there—job search isn’t just something that happens when we’re out of work.

If you have open roles that need filling, it’s important to ensure your job ads appear where people are looking. Every day, candidates use Indeed to search for their next job opportunity. In fact, 70% of Australian job seekers used more than one job site in their last job search.

When candidates use Indeed, they start by entering the type of job they’re looking for and where they’d like to work, which is made easy using Indeed’s ‘What’ and ‘Where’ search boxes on the homepage.

Job search interface on indeed.com: search for jobs by keyword and location

The search results they see are a combination of organic job listings (jobs that are aggregated by our search engine) and sponsored jobs (jobs that are promoted by employers). These results are matched to the search terms candidates entered and are sorted by relevance and the date the job was posted.

While it is free to post a job on Indeed, it’s important to remember that new jobs are added to Indeed every day—9.8. jobs per second. As these new roles appear, organic listings drop in the search results, potentially burying your job ad. Sponsoring your jobs on Indeed, ensures they consistently appear in front of more job seekers who are searching using relevant terms. Sponsored jobs are also over 3.5x more likely to result in a hire than non-sponsored jobs.

The benefits of sponsoring your jobs on Indeed

So what do you need to turn your organic listing into a ‘Sponsored Job’ that will be seen by more job seekers?

Well, Sponsored Jobs are based on a pay for performance model. Employers and recruiters set a monthly budget and only pay when a candidate clicks to view the job. Think of it like a gas bill, you only pay when gas has been used.

You can also decide how much to spend and we deliver relevant, high-quality candidates to your sponsored jobs. In this way, you can create recruitment campaigns, track your return on investment and reach the widest audience of qualified job seekers.

If you need help posting your jobs on Indeed, or setting up a hiring campaign, our team is available to answer any questions and help you make adjustments so you can reach your target audience.

Source: *Indeed data (worldwide)

Methodology: Indeed partnered with Lonergan Research to survey 1,371 Australian workers in July 2018.

Use Indeed to find your next hire