Whether it’s finding our first job, looking for the next step in our career, or just being curious about what other roles are out there—job search isn’t just something that happens when we’re out of work.
If you have open roles that need filling, it’s important to ensure your job ads appear where people are looking. Every day, candidates use Indeed to search for their next job opportunity. In fact, 70% of Australian job seekers used more than one job site in their last job search.
When candidates use Indeed, they start by entering the type of job they’re looking for and where they’d like to work, which is made easy using Indeed’s ‘What’ and ‘Where’ search boxes on the homepage.
The search results they see are a combination of organic job listings (jobs that are aggregated by our search engine) and sponsored jobs (jobs that are promoted by employers). These results are matched to the search terms candidates entered and are sorted by relevance and the date the job was posted.
While it is free to post a job on Indeed, it’s important to remember that new jobs are added to Indeed every day—9.8. jobs per second. As these new roles appear, organic listings drop in the search results, potentially burying your job ad. Sponsoring jobs on Indeed is a great way to make your opportunities stand out, especially since sponsored jobs receive up to 5X more clicks* than organic listings worldwide.
Jobs that are sponsored by employers remain high in the search results and are more visible to job seekers. They also appear prominently at the top and the bottom of the page, even as time passes and more jobs are added.
The benefits of sponsoring your jobs on Indeed
So what do you need to turn your organic listing into a ‘Sponsored Job’ that will be seen by more job seekers?
Well, Sponsored Jobs are based on a pay for performance model. Employers and recruiters set a monthly budget and only pay when a candidate clicks to view the job. Think of it like a gas bill, you only pay when gas has been used.
You can also decide how much to spend and we deliver relevant, high-quality candidates to your sponsored jobs. In this way, you can create recruitment campaigns, track your return on investment and reach the widest audience of qualified job seekers.
If you’re still a little unsure of how it works, our new animation was created using Australian iconography to help tell the story of how Indeed works and how you can get the best results from your job ads.
Source: *Indeed data (worldwide)
Methodology: Indeed partnered with Lonergan Research to survey 1,371 Australian workers in July 2018.