2019 was a frustrating year for the Australian labour market. Plagued by low wage growth and rising unemployment, it’s not a year we’ll look back on favourably. The Reserve Bank of Australia expects wage growth to remain at its current level over the next two years—which isn’t music to the ears of workers in Australia. Furthermore, the underemployment rate (which refers to workers who’d love to work more hours), hasn’t improved in years and remains an issue for almost 9% of the workforce. Whilst it appears that 2020 will see many of these trends continue, it’s not all doom and gloom. Several key industries will continue to grow and require extra talent to fill vital roles.
So, let’s take a look at which industries are on the rise and what you can do to help fill these hot jobs in 2020.
Boom industries for jobs in Australia
Around 60,000 people joined the education sector over the past year — the second highest among all industries. Education is Australia’s third largest export, contributing almost $38 billion to the Australian economy in 2018-19, and growing rapidly. Add in strong population growth and greater emphasis on continuous learning, is it any wonder that education will be a hot industry for jobs in 2020?
An ageing population (led by the ongoing retirement of the ‘baby boomers’), and high population growth, continues to drive huge demand for both healthcare and aged care services in Australia. The sector has been one of the country’s hottest over the past five years. Bucking the low wage growth trend that’s been plaguing almost every industry over the past few years, jobs in healthcare and aged care have seen the the strongest wage growth. Those working in the sector will be pleased to know that these salary increases appear likely to continue in 2020.
What’s better than smashed avo and poached eggs on sourdough along with a flat white for brekkie? When it’s made and served to you by someone else of course! Australia’s love affair with dining out and ordering in continues to grow and as a result, chefs and cooks remain in high demand across the country. Today around 100,000 chefs are working across the country, a more than four-fold increase in just three decades.
But it’s not just those with creative culinary skills that are in demand. There are plenty of jobs available across the hospitality industry, creating opportunities for both skilled and unskilled workers, young and old alike.
Tech jobs are the third-fastest growing in the country, with nearly 33,000 new jobs created since 2016. Whilst a range of businesses are hiring for tech roles (not just those typically associated with the tech industry) skill shortages exist across a range of occupations from AI engineers to front-end developers. Though, few examples are better than that of the ‘data scientist’, a highly skilled role that has been embraced by businesses in the tech sector and non-tech sectors alike.
Postings for data scientists rose 58% in 2018 and are more than five times higher than they were in 2014. Workers with lucrative tech skills can expect high wages and plenty of competition for their services.
And The Cold: Declining Jobs in 2020
As with all narratives to do with the labour market, there’s always a few industries that fare worse than others. When looking at jobs in 2020, there are two key industries where we’ll likely see declines in job postings.
Australia’s construction boom is all but over. New projects aren’t sufficient to replace the ones that have been completed. Job postings for construction workers have tumbled, now well below their peak, and that is unlikely to improve in 2020. We may see a small boost for construction jobs in response to the devastation caused by the ongoing bushfires, which have destroyed and damaged thousands of homes and buildings across the country since they began in September 2019. Though this won’t be enough to see a return to boom times for the construction industry.
Manufacturing in Australia has been on a steady decline, at least with regards to jobs. Today, 7% of Australian workers, or 1-in-14, are employed in manufacturing. That’s down from 9.1% a decade ago. Compared with a year ago, 77,000 fewer people are employed in manufacturing. The reasons for this are complicated, but automation and international trade are two of the key factors contributing to a downturn in manufacturing jobs in 2020.
How to attract talent to your jobs in 2020
Whatever industry you’re hiring for in 2020 one thing’s certain—it remains vital to work on your candidate experience. First impressions not only count, but are often lasting. Take time to review your application process, including the language used in any automated rejection emails. Is there a way to make it more personalised or more human?
Think about whether you can reduce the amount screener questions you ask, and rewrite your job descriptions to make them more attractive to potential candidates. After all, 62%1 of job seekers cite how well the job description fits in with their skills, qualifications and aspirations as having the most influence on their decision to apply for a role!
Word of mouth also remains a powerful tool for attracting candidates to your jobs in 2020, so ensure you’re projecting a positive view of your company to the world. Encourage your employees to share what they like best about your company through their online and social media profiles, as well as on your Indeed Company Page.
1Source: Indeed survey, n=500 (AU)